The 72-Hour Reset™
Design the life of your dreams, AND THEN MAKE IT STICK WITH AN OPTIONAL 100-DAY INTEGRATION PLAN

January 5 - 7, 2026
Design the second half of your life with purpose and impact.
3-day life and identity redesign taught live by Richard Banfield, best-selling author, CEO and one of the world's top design and product leaders.
Our online program gives you a playbook and results to craft a meaningful identity that appropriate for your next chapter. Limited enrollment open now.
What you’ll gain
Over 72 hours, I’ll guide you step-by-step through the proven tools, strategies, and practical behavior that I’ve spent decades teaching to leaders, entrepreneurs, and creators around the world.
Here’s what you’ll walk away with:
- Pragmatic tools to align your inner stories with the highest vision of yourself.
- Real-world expertise from decades of product, service and identity design.
- Timeless exercises tailored for you and that you can use again and again
This isn’t just a course, it's a mindset shift. You’ll be part of a cohort of aspiring and seasoned people just like you, all designing and crafting something meaningful and extraordinary.
Change your story in 72 hours—without burning your life down
Reinventing myself made me fall in love with my life, and my work.
I’d like to help you change yours.
At 51, after the loss of my wife to cancer and having to close my business, I was searching for the meaning in all the chaos.
Using my experience as a designer, I realized I had the tools to redesign my world. I realized that if I could change my identity, my old story, I could change my life.
I rewrote my “story,” set up a few experiments to test my new identity, and accidentally created a new business in the process. Since then, I’ve used this technique to reinvent myself again and taught it to hundreds of others.
I believe I can teach you to do the same.
Is this you?
You’ve outgrown your old story, but life is still built around it
You’ve checked the boxes. Career, family, house, maybe even the dream title.
But lately, your inner monologue sounds like this:
- “I should be happy. Why does this feel so flat?”
- “I’ve outgrown the story that got me here. Now what?”
- “I know something needs to change, but I can’t just blow up my life.”
The 72-Hour Reset™ is designed for exactly this tension.
You probably don’t need a sabbatical, a camper van, or a divorce.
You need a structured, low-risk way to begin living differently—while still honoring the responsibilities you have.
The 72-Hour Reset™ schedule
The 72-Hour Reset™ runs over 3 days. We start with a 1-hour live call at the beginning and one at the end of the program. There will be reading, a few short videos, and about 30 minutes a day of focused writing work each day.

Before We Begin
Prep (30 minutes)
Quick intake: Where are you now? What feels “off”?
- A short video from Richard on what to expect.
- A simple reflection exercise: “What’s the story I’ve been living?”
- Who am I without the traditional labels and titles?

Day 1
See Your Stories (1 hour + 30 minutes)
Theme: Understanding the infinite and the finite; waking up to your stories.
- 1 hour kick-off live call (or video if you prefer) with Richard
- Guided exercise: Identify your “domestic propaganda” stories
- Develop a set of “lived questions”
- Short practice: Observing thoughts vs. being thoughts
- Homework (30 minutes): Write down your current story in detail

Day 2
notice and expand (5 mins + 30 mins)
Theme: Presence, embodiment, and integration.
- Short video: Awareness of body and senses; how to live your question, not chase the answer
- Exercise: Define your emotional GPS (how you want to feel, not just what you want to have)
- Integration prompts and new behaviors
- Homework (30 minutes): Write a new story with no limits

Day 3
Design your thin-slice experiment (1 hour)
Theme: Small low-risk experiments that change your immediate and long-term experience and give you answers to your big questions.
- Short video: Why “being right” keeps you stuck, and why embracing cheap mistakes change everything.
- Design your 72-hour thin-slice experiment (tiny, real-world test of a new identity or behavior)
- Synthesis and integration of experiments into long-term habits, routines and behavior.
- Optional integration with 100 day Make It Stick plan (select this at checkout if interestied)
- Closing live call: Share learnings, normalize “failed” experiments, move experiment learnings forward, lock in next steps.
Ready to run your first thin-slice experiment?
What you'll have after 72 hours
By the end of the 72-Hour Reset™, you’ll have:
A rewritten core story
You’ll identify your “domestic propaganda”—the old narratives that keep you small—and replace them with a story that actually reflects who you are now.
A personal
emotional GPS
You’ll define the feeling-state you actually want your life to produce (calm, creative, adventurous, spacious… whatever is true for you) and learn how to use it to make decisions.
One completed
thin-slice experiment
Not a plan. Not a journal entry. A real-world, 72-hour experiment that shows you how quickly reality starts to shift when you change how you show up.
A simple,
repeatable framework
You’ll leave with a practical process you can reuse any time you feel stuck, restless, or on the edge of a new chapter.
What you'll get inside the 72-Hour Reset™
- 3 days of guided curriculum
Short, focused lessons designed to fit into a full life - Two live calls with Richard
A kickoff session and a closing integration session (both recorded) - Daily reflection prompts & worksheets
Simple, printable or digital prompts to help you see and shift your stories - Thin-Slice Experiment Planner
A one-page template to design and run your 72-hour experiment - Optional peer accountability
Light-touch partner or small pod matching so you’re not doing this alone - Invitation into the Second Harvest ecosystem
First access to future 100-Day Make It Stick cohorts and upcoming retreats

Want to turn this reset into a sustainable shift?
The 100-Day Make It Stick program is a structured, guided journey to embed your new identity, habits and emotional GPS into real life. With regular check-ins and supportive accountability from me and your cohort.
Meet Your Facilitator

Richard Banfield
I’ve spent more than two decades helping teams and leaders design high-stakes products, brands, and experiences. As the former CEO of a product design studio and the author of books like Product Leadership and Design Leadership, I’ve led hundreds of workshops and transformations for organizations around the world.
After losing my wife to cancer, burning out, and rebuilding my life from the ground up, I co-founded Second Harvest alongside Devon to help others navigate their own second chapters with more courage, creativity, and humanity.
The 72-Hour Reset™ is his most distilled, practical version of what we’ve learned about how change really happens. From boardrooms, retreats, and the messy middle of real life, this stuff really works.
At Second Harvest, we help our participants become aware of their internal narratives, understand how they are influencing their decisions, and potentially rewrite their stories so they can open up the flow to a better relationship with themselves, others, money and the world around us.
What participants have experienced
Join the Next 72-Hour Reset™
We keep each cohort intentionally small so you’re not just another name in a chat window.
Quick start and identity redesign
Full transformation and lasting change
No subscriptions. No upsell funnel of doom. Just a focused container tohelp you change how you live and feel.
FAQs
Around 20–30 minutes for lessons and reflection, plus the live calls at the beginning and end, which are each about an hour.
Sharing is encouraged but never forced. You can do the work privately and still get full value.
No. The 72-Hour Reset™ is a structured learning experience. We’re not therapists, and this isn’t a replacement for mental health care. It’s a practical framework for people who are ready to take ownership of their next chapter.
All calls are recorded and available for replay. You’ll still be able to follow the program at your own pace within the 72-hour window.
No. This course stands alone. For retreat alumni, it’s a powerful integration tool. For new folks, it’s a great first step into Second Harvest.
The 100-Day Make It Stick adds:
- Regular weekly/monthly integration prompts
- Accountability check-ins (solo or with peers)
- A container to embed your “thin-slice experiment” into real life